There's a plethora of interesting books to keep us on top of the underpinning of running a business and keeping our creative juices flowing. I recommend the following books to tweak your mind, dazzle your soul, and expand your creativity. The true underpinnings of business is in creativity! Mary O'Hara-Devereaux Provides excellent insight into the US economic futures, outsourcing, and China.   Aliza Rishdahl Aliza explores tips & tricks of blogging. Tery Spataro's Daily Eats is included in this book, along with client, VB Cosmetics.   Mary Lou Quinlan Women are powerful decision makers, Mary Lou makes these facts known. Steven Levitt and Stephen Dubner Brilliant insights into human perception.   Malcolm Gladwell Ever wonder what causes change? Malcom Gladwell takes a deep look into what makes change happen.   Malcom Gladwell In a blink of an eye your perception can be altered or mislead. Gladwell explores decision making at the blink of an eye. Doulgas Akin Using cult phenomenon as a guide post Douglas Akin discovers how great brands remain great brands.   Kevin Roberts Beautifully designed and written, Kevin Roberts discusses why customers love certain brands.   Arthur M. Hughes Lessons from the greatest strategic database marketer. A must for any business serious about marketing.