Tery wields over two decades of experience in digital and traditional marketing communications. She has served as a senior vice president at R/GA, Ogilvy Worldwide, Blue Dingo, Wunderman, and Edelman. Provided strategic direction for Volvo Cars NA, Johnson & Johnson, SC Johnson, Olympus America, Warner Brothers, Reebok, L’Oreal Cosmetics, Clairol, Jose Cuervo. At Burson-Marsteller, Tery leads the US digital practice as Director, of Digital Account Services. She leads the strategic and account efforts for Hormel, Nestle Waters NA, and Bureau of Printing and Engraving.

No stranger to entrepreneurial life, Tery founded, self-funded, and operated 3 businesses: Stir Associates, a premier Silicon Alley interactive marketing firm; Accents By Allison, an eCommerce business based in Phoenix; and Mind Arrays, a global marketing consulting firm. Stir Associates was successfully sold in 1998. Additionally, she worked with high-powered investment groups to target new sciences and technology companies for funding. To date, five new companies have received funding from her efforts.

A recognized community leader, Tery has provided guidance and advice to new entrepreneurs and served on several advisory boards. Throughout the years she lectured at universities and international conferences providing valuable thought leadership and is quoted in books and articles about business and marketing.

Tery has a MBA in marketing from Regis University and BFA from Albertus Magnus College.

Publications:
Daily Eats, Food Lover's Blog Daily Eats

Mind Arrays Blog

About.com, feature story Phoenix, AZ Starting a Business, by Tery Spataro, 2002

Publications "Buying Web Services," J.P. Frenza, Wiley 1999; The Women of Silicon Alley," Alleycat News, April 1999; "Becoming A Computer Artist," Chad M. Little, SAMS Publishing, 1994.

Acknowledgments "Doing eBusiness: Thriving in an Electronic Marketplace," David Taylor & Alyse D. Terhune, Wiley & Sons, 2000.

Featured in Delphi Forum, AlleyCat News, Wired Magazine, CMP Netguide, TechWeb, Local Business New York, Web Techniques @ NY, Cybegrrl’s Guides To Life, CyberScene and I-World, Hamburg Television, Hamburg Business News, New York Times

Acknowledged by MBA class of 2000 at St. Ambrose University, Davenport, IA, "Women at the Top: An Inside Look on Barriers and how to Overcome them" Top 100 Women Executives

page up

Speaking Engagements:
Served as guest and keynote speaker, judge, panelist and/or moderator for Albertus Magnus College, Executive MBA Program, NYU Stern Executive MBA Program, Direct Marketing Association, New York City Law Association, Internet World, Andersen Consulting, International Radio & Television Society, IBM, CMG WebGrrls, EMMA, and Hamburg New Media @ Work

• Conference on New Media and the Work Place sponsored by the Consulate General of Sweden and Cornell University - March 2002 Guest Moderator for Wired Women – How have the new changes and challenges of new media affective the lives of women?
  
• Change In The Work Place Seybold Conference New York, Panelist Topic was using intuition in change February 2002
• Keynote Speech Hamburg New Media @Work, Hamburg, Germany, October 2001
• EMMA Master Class Program, Lecturer, Hamburg, Germany, October 2001
• NYU Stern, Creating Successful Customer Relationship Management, March 2001
• "Internet Resurrection", Forum created by Tery Spataro, sponsored by Viant, January 2001
• Invited to guest lecture at Stern School of Business Executive MBA program,"Business Creativity Silicon Alley Style"
• Professor Raghu Garud, January 2001
• Invited to guest lecture at Albertus Magnus College Executive MBA program, "Creating a Successful Next-Gen-Co", December 2000
• Invited to guest lecture at Stern School of Business Executive MBA program,"Business Creativity", Professor Raghu Garud, January 2000
• NYCLA - Business Legal Issues Encountered by Internet Companies, Panelist, 1999
• RCS, In Celebration of Women and Technology, Panelist, 1999
• Direct Marketing Association - Summer, 1998
• Summer Internet World - Session leader, 1998
• Andersen Consulting - New Media Today - Opening speech, 1998
• 3rd Annual Conference on Entrepreneurship, 1998
• International Radio & Television Society, Panelist, 1997
• Mecklermedia's Fall Internet World, Marketing to Women On-line, Co-moderated, 1997
• IBM's Annual Conference for Women Small Business Owners, Panelist, 1997