Tery Spataro Tery Spataro is passionate about everything she does. Tery has years of marketing experience developing successful engaging promotional strategies and delivering value to customers, organizations, and stakeholders. She holds a strong ethical and social commitment to her clients and their customers.

Tery held senior executive positions with both traditional and interactive firms including Senior Partner, Client Services Director at WPP Ogilvy One Worldwide and Chief Operating Office of Blue Dingo New York. Well known for her inspirational and creative thinking she has delivered vision and value to Char-Broil, BP, Volvo Cars, L'Oreal Cosmetics and Reebok International.

No stranger to entrepreneurial life, Tery founded, self-funded, and operated 3 businesses: Stir Associates, a premier Silicon Alley interactive marketing firm; Accents By Allison, an eCommerce business based in Phoenix; and Mind Arrays, a global marketing consulting firm. Stir Associates was successfully sold in 1998. Additionally, she works with high-powered investment groups to target new sciences and technology companies for funding. To date, five new companies have received funding from her efforts.

A recognized community leader, Tery has provided guidance and advice to new entrepreneurs and served on several advisory boards. Throughout the years she lectured at universities and international conferences providing valuable thought leadership and is quoted in books and articles about business and marketing.

Tery has a bachelor's degree from Albertus Magnus College and received a certificate of achievement in business from Regis University. For 18 years she lived and worked in New York City, relocated to Phoenix to explore new opportunities in consumer products, new sciences, technology, arts; and she committed to making a valuable impact on society.

Member: American Marketing Association (Phoenix), National Association of Women Business Owners (Phoenix), Arizona Chain Reaction


Publications:
Daily Eats, Food Lover's Blog Daily Eats

Mind Arrays Blog

About.com, feature story Phoenix, AZ Starting a Business, by Tery Spataro, 2002

Publications "Buying Web Services," J.P. Frenza, Wiley 1999; The Women of Silicon Alley," Alleycat News, April 1999; "Becoming A Computer Artist," Chad M. Little, SAMS Publishing, 1994.

Acknowledgments "Doing eBusiness: Thriving in an Electronic Marketplace," David Taylor & Alyse D. Terhune, Wiley & Sons, 2000.

Featured in Delphi Forum, AlleyCat News, Wired Magazine, CMP Netguide, TechWeb, Local Business New York, Web Techniques @ NY, Cybegrrl’s Guides To Life, CyberScene and I-World, Hamburg Television, Hamburg Business News, New York Times

Acknowledged by MBA class of 2000 at St. Ambrose University, Davenport, IA, "Women at the Top: An Inside Look on Barriers and how to Overcome them" Top 100 Women Executives

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Speaking Engagements:
Served as guest and keynote speaker, judge, panelist and/or moderator for Albertus Magnus College, Executive MBA Program, NYU Stern Executive MBA Program, Direct Marketing Association, New York City Law Association, Internet World, Andersen Consulting, International Radio & Television Society, IBM, CMG WebGrrls, EMMA, and Hamburg New Media @ Work

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Press:
  • About.com, "Leaving Big Business Behind", by Melody Vargas, 2002
  • Local Business New York - "And now, from the Internet sector, some good news", by Mo Krochmal, 2001
  • Web Techniques - "Branding Together", Lucus Daniel, 2000
  • Web Techniques - "Agency Suits and Design Geeks", Lucas Daniel, 2000
  • Delphi Forums - Volvo Signs as Charter Advertiser, 1999
  • AlleyCat News - "The Women of Silicon Alley", by Courtney Pulitzer, 1999
  • Wired Magazine - ReadMe, 1999
  • CMP - NetGuide: Tery Spataro: Shaking up the Internet with Stir Associates" by Lisa Gill, 1998
  • TechWeb: "Drug Company Eases Branding Heaadache With On-line Resource," by Mo Krochmal, 1998
  • TechWeb: "Teaming Up Against Technology Giants" by Mo Krochmal, 1998
  • Cybergrrl's Guides To Life: "My Family's Values", by Tery Spataro, 1998
  • @NY, The Scene with Courtney Pulitzer: "We'll Cross that Bridge," "Super Slick Soho,""Movers and Shakers," "Silicon Alley Partners for Growth," "You've Got to Like it," 1997-98
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Professional:
  • Judge, EMMA Foundation, International New Media Competition
  • The New York New Media Association
  • Founding Member, The World Wide Web Artist Consortium
Teaching:

  • INTRAnet Strategies and Interface Design - Pratt Institute, fall lecturer, 1997
  • Business of New Media - School of Visual Arts, fall lecturer, 1997
  • AOL Heaven - Volunteer, teach inner-city kids how to design for the web, 1998
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